Gaurav Gupta Presents 'Quantum Entanglement' The Bridal Couture Show in Partnership with Chivas Luxe Collective Perfumes

Aug 13, 2025

Business
Gaurav Gupta Presents 'Quantum Entanglement' The Bridal Couture Show in Partnership with Chivas Luxe Collective Perfumes

HT Syndication
New Delhi [India], August 13: On the evening of 8th of August 2025, Gaurav Gupta debuted his most ambitious collection yet. Titled "Quantum Entanglement," the Indian Couture 2025 showcase marked a defining moment in his journey as he unveiled his first ever bridal couture line. Presented at the Jio World Convention Centre, the experience promised to reimagine the modern Indian wedding as an immersive evening of fashion, ritual and storytelling.
Guests walked into a world built for feeling. Over five hundred attendees from across fashion, cinema and culture experienced the show as a sensorial journey across three acts: from cocktail hour to vows to reception. The evening unfolded as a cinematic crescendo, merging sound, light, and couture in a transformative space. Gupta's vision went beyond garments, creating a portal where memory, ceremony and movement exist as one.
Chivas Luxe Collective is modern luxury at its most refined. As title partner, it brought a sense of regal authority to Indian weddings, spaces where indulgence and imagination take center stage. This collaboration with Gaurav Gupta is a statement of bold intent, that elevated the experience with confidence and craft. Chivas didn't just present in weddings, it owned the moment, with the unmistakable signature of luxury.
Speaking of the show, Pulkith Modi, Marketing Lead - International Brands, Pernod Ricard India, shared, "Chivas Luxe Collective is a personification of modern luxury in India. Its essence comes alive in moments of celebration and splendor. Weddings are one of the most indulgent celebrations in India, and a natural space for Chivas Luxe Collective to blend in. Partnering with Gaurav Gupta on Quantum Entanglement is a perfect marriage of bold design and bold notes. At Chivas Luxe Collective perfumes, we embrace opulence and regal moments, and this collaboration exemplifies just that."
The evening also marked a historic first as Gaurav Gupta unveiled a seven-piece capsule with Italian luxury maison Rene Caovilla--the Venetian brand's debut collaboration with an Indian designer. Each heel, crafted like couture in miniature, is brocaded, beaded and hand-embellished to mirror the Gupta universe. Spanning shades from Vermillion Red to Electric Blue, the capsule fused cultural heritage with innovation, with a global retail debut in January 2026 at Gaurav Gupta flagships and Rene Caovilla boutiques.
A Rene Caovilla spokesperson commented, "The partnership began naturally. After meeting at Paris Haute Couture Week last January, we started a beautiful creative dialogue and a growing connection. Both collaborations' passion for both cultures and both firms' long-term loyalty were great."
Beauty took centre stage at Gaurav Gupta's couture show, with Nykaa Luxe as the exclusive beauty partner, shaping a bold new language for the modern bride. This season, Gen Z brides are redefining tradition, silver lids glinting like constellations, electric blues commanding attention, dramatic liners, and unapologetically vivid blush. Partnering with Gaurav Gupta and celebrity makeup artist Namrata Soni, Nykaa Luxe crafted fearless, high-impact looks that echoed the couture's architectural precision and emotional depth. Beauty didn't just complement the garments; it became part of their structure, their energy, and their narrative.
"At Nykaa Luxe, we believe beauty should be as bold and intentional as the women who wear it," said a Nykaa spokesperson. "Our partnership with Gaurav Gupta was an exploration of artistry without restraint, where colour, texture, and form spoke a language of confidence. These looks were not accessories to the couture, but its equal counterpart, carrying the same spirit of vision, precision, and unapologetic self-expression."
Hair became a sculptural medium, with Kerastase as the official hair partner, celebrity hairstylist Mitesh Rajani has crafted structured yet fluid looks using the brand's Elixir Ultime. Each style reflects the duality of the collection--sharp yet sensual, bold yet refined.
Anjali Pai, General Manager, Kerastase India, said, "At Kerastase, we adopt a care-first philosophy because we truly believe that your hair is a canvas. Strong, vibrant, and utterly fearless, it allows you to sculpt any style, embody any look, and express every facet of yourself without a single reservation. Our collaboration with Gaurav Gupta symbolizes timeless luxury and unveils the future of bridal beauty - elegant, iconic and bold."
Diamonds took center stage on the runway as Forevermark unveiled its new High Jewellery collection, paired with a sculptural bridal silhouette that echoed the fluidity and brilliance of each piece. The exclusive preview featured over 150 exquisite designs, blending haute couture with fine diamond artistry. A part of the De Beers Group, Forevermark is known for its rare, responsibly sourced natural diamonds. This collection reflects the brand's ethos of timeless beauty, individuality, and craftsmanship. The collaboration with Gaurav Gupta brings together bold design and exceptional diamond mastery, redefining modern bridal expression.
Shweta Harit, Global CEO Forevermark said, "It's a proud moment to present Forevermark's High Jewellery collection in a showcase that unites avant-garde couture with the brilliance of our finest diamonds, brought to life through Gaurav Gupta's visionary lens. Each piece is crafted with the world's most beautiful and responsibly sourced diamonds, reflecting our shared values of craftsmanship, innovation, and creative excellence. This collaboration captures Forevermark's international spirit of design and celebrates the synergy between bold fashion and timeless elegance."
Backbay joined the evening as the official hydration partner, founded by Samiksha and Bhumi Pednekar, offering India's first sustainably packed water--blending responsibility with refinement.
The founders said, "Backbay is a brand born from personal purpose, and we are excited to collaborate with Gaurav Gupta for his bridal couture show, which is all about the convergence of creativity, transformation, and the beauty of new beginnings. As sisters building Backbay, we deeply relate to Gaurav's values of breaking convention while staying rooted in emotion - something we believe is the soul of building a brand with meaning."
Gaurav Gupta's return to India was more than a homecoming--it was a cultural reset. He redefined the modern wedding as emotionally intelligent, timeless in form, and free from formula. Here, couture became more than fashion--it became memory, meaning, and movement. This wasn't just a show of garments; it was a display of gravity--a story woven in fabric, light, and the energy that binds us across time.
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